Project: Overcoming stakeholders from Hell Context How do you push a project over the finish line when your cross-functional partners undermine your autonomy and weaponize executive escalations to push a personal agenda? With difficulty, but never alone. To solve...
Project: Clarifying confusing marketing Context The bank’s marketing department had launched a new promotion to encourage the use and adoption of Air Miles credit cards, having just acquired Air Miles the year before. Their existing landing page wasn’t...
Portfolio: The “stop sell” Context A bank was updating a credit card product, stopping all applications for 60 days before the refresh. The marketing department wanted to put an “under construction sign” on the product page for that entire...
Portfolio: 7% more revenue per support ticket Deep dive available Want to see more of the UX process for this project? Contact Andrew to schedule an in-depth presentation. → Contact for presentation Context One of the world’s largest advertising platforms lost...
Portfolio: Shopify Fulfillment pricing calculator Deep dive available Want to see more of the UX process for this project? Contact Andrew to schedule an in-depth presentation. → Contact for presentation Context Immediately following the relaunch of the Shopify...