by Andrew Webb | Content Design
“What’s going on with Content Design right now?” We’ve all heard our colleagues discuss this in the last few years. It takes a few forms: “We aren’t taken seriously.” “We’re not called on until the last...
by Andrew Webb | Content Design
I never thought of myself as any kind of designer. If you’d asked me what I wanted to be when I grew up, I would have said “video game journalist.” With a background in history I never expected to work in the tech industry, either. Yet now I’ve worked for two...
by Andrew Webb | Content Design
A “UX content strategist,” more commonly called a “staff content designer,” is a fairly new user experience role, evolving alongside UX writing as a major component of the content design discipline. It can be a role on its own, but most commonly it just represents a...
by Andrew Webb | Content Design
Trying to understand content design vs. content strategy after a confusing look through job boards? Good news: I’ve done both, so I can tell you the key differences between them. Companies often interchange and merge these two phrases, but they are different....
by Andrew Webb | Content Design
Most people I speak with don’t understand what content designers actually are, and it’s no surprise. “Content” has become synonymous with the digital marketing industry, and “design” has become a ubiquitous term for visual work. I was guilty of it, too. I would refer...
